Soiree Style Blog: Thoughts on Fashion Retail

Outfit Spotlight: A Night Out

20 Jun 2019

It would only be fitting that we’d have some outfit options for such an evening out. A GNO, if you may. A soirée.


Outfit Spotlight: Road Trip

11 Jun 2019

You might ask yourself, “How do I look stylish while still being comfortable enough to ride in a car for a long period of time?” Don’t worry, Soirée is here to help!


The Movement Toward a Resale World

05 Jun 2019

In the last couple of years, the resale market has been driven by companies like Airbnb, Lyft, and DoorDash. In addition, the distinctive line between new and used apparel is beginning to blur. According to the ThredUp 2019 resale report, the popularity of the “resale lifestyle” is growing as millennials and Gen Z are adopting secondhand products 2.5x faster than other age groups. The apparel industry has also seen a change from sustainability considered as a perk to now a priority. In 2013, 57% of consumers preferred to buy from environmentally friendly brands, whereas in 2018, the percentage increased to 72%. Today, resale is modernizing the pattern of circular fashion. Previously, mountains of apparel filled landfills near our communities, but the resale of apparel is changing the once environmentally damaging customs of our society.