Soiree Style Blog: Thoughts on Fashion Retail

Closet Clean Out

20 Nov 2019

Do you need some extra cash for holiday spending? Bring in those clothes you never wear to Soirée! Make some extra spending money for the holidays. It’s never too late to sell your old summer clothes.


8 Items that UNC Students are Wearing this Winter

18 Nov 2019

The freezing weather is already making everyone bundle up and rock their winter outfits. YES. It is that time of the year when everyone needs to stay a bit warmer before “make it fashion.” However, a lot of friends told me that cold weather is to die for because being chic and fashionable is a lot easier with outwears. So here comes the question, what do people on campus wear these days now that the weather is colder? And how can we spot the trend and nail the winter fashion?


Don't Go Halfway for Semi

15 Nov 2019

Semiformal season is upon us once again. Time to dig up old homecoming dresses and raid your friends’ closet for something that *hopefully* you were never tagged in a photo with. The pressure from high school to debut something new is no longer an issue, but you still want to look good. Luckily, 2019 trends are all about experimenting with new prints and styles of dresses to stand out from the pack. In fact, who said you even need to wear a dress?


Where Does Soirée Fit?

13 Nov 2019

It has become trendy to write about the evils of fast fashion and the benefits of thrifting, and there's plenty of material to cover. Innovations in technologies and business models are working their way to consumers from large retail industry incumbents, local boutiques, and students passionate to make an impact. We were pleased to be included, among a few other Chapel Hill projects, in the Daily Tar Heel's recent article on the subject . The transactional needs of buyers and sellers are as diverse as their style preferences, and there's plenty of space for multiple vendors to service those needs.

Soirée Style in the Community

11 Nov 2019

Soirée Style is a locally grown store connecting buyers and sellers in Chapel Hill, and we take our role in the community seriously. One way we do this, when we can, is by supporting nonprofits doing important work that might otherwise get overlooked or underfunded. In Septembers and October, we have been pleased to be supporting the Orange County Rape Crisis Center (OCRCC).


I Have Nothing to Wear.

08 Jul 2019

A statement common to most female college students as they scatter through their closet looking for a chic outfit to pull out for the UNC football tailgates. The answer is clear, right? Call mom up, complain about not having any clothes to wear, and beg her for a shopping spree. Well, sometimes things don’t go as planned when she says, 'Sorry, I’m paying for college, wear what you have.'


Getting Rid of Clothes: Donate or Resell?

22 Jun 2019

Why do people donate clothes? First, they don't want to spend time with the reselling process: whether taking clothes to Plato’s Closet only to walk out of the store with $5, or snapping pictures, posting them online, and negotiating with people who want to buy your $200 Free People dress for $10.


Summertime Trends You Need in Your Closet

21 Jun 2019

Summer is finally here, which means plenty of time to hangout by the beach or pool, grab dinner with friends, or go to a concert! Summer time also means it’s time to breakout your summer wardrobe from underneath your bed. You might find yourself looking through all your clothes from last summer and wondering if anything you have is on trend right now. You might even find yourself wondering what’s “in” this season. That’s where Soirée comes in! We have picked a few of our favorite trends that are now currently available at Soirée that will have you looking great all summer.


Outfit Spotlight: A Night Out

20 Jun 2019

It would only be fitting that we’d have some outfit options for such an evening out. A GNO, if you may. A soirée.


Outfit Spotlight: Road Trip

11 Jun 2019

You might ask yourself, “How do I look stylish while still being comfortable enough to ride in a car for a long period of time?” Don’t worry, Soirée is here to help!


The Movement Toward a Resale World

05 Jun 2019

In the last couple of years, the resale market has been driven by companies like Airbnb, Lyft, and DoorDash. In addition, the distinctive line between new and used apparel is beginning to blur. According to the ThredUp 2019 resale report, the popularity of the “resale lifestyle” is growing as millennials and Gen Z are adopting secondhand products 2.5x faster than other age groups. The apparel industry has also seen a change from sustainability considered as a perk to now a priority. In 2013, 57% of consumers preferred to buy from environmentally friendly brands, whereas in 2018, the percentage increased to 72%. Today, resale is modernizing the pattern of circular fashion. Previously, mountains of apparel filled landfills near our communities, but the resale of apparel is changing the once environmentally damaging customs of our society.